2
К оглавлению1 2 3 4 5 6 7 8 9 10 11How to turn you expertise/passion/hobby into lifetime streams of cash flow.
Now, with all of this talk of the billions being spent on the super information highway, you might be a bit intimidated. You might wonder how "little old you" can compete with the big boys. How can you sell your ideas, you life's expertise in the face of the media moguls? Fact is, anyone with a good idea, persistence and some savvy can make a million dollars selling information. You don't need a huge advertising budget and a staff to spend it. All you really need is
An interesting story
or
An expertise that people want
and
A powerful marketing plan
The Book Within: Everyone has at least one good book in them
It is my firm belief that everyone...including you....has a least one good book in them. When you've finished reading this special report, you'll realize that you have enough information and experience in your head right now to turn into a lifetime stream of income. You have a book in you that is just waiting to be unleashed.
With some proper positioning, your book can become the cornerstone of an information empire. An information empire? Yes. And I'm going to prove it to you.
The next time you wonder whether "there's gold in them thar hills," remember the example of 75 year old Walter Swann from Arizona. A few years ago he wrote a book about growing up in Arizona with his brother, Henry. He called his book "Me and Henry." Sounds like a money making title, doesn't it? But no publisher would publish it. So he published it himself. But no book store would buy it. So opened his own book store. But his book store is unique. It only carries one title.....that's right, "Me and Henry." He calls it the One Book, Book Store. The only book you can buy in his book store is "Me and Henry." Dumb idea, right? Wrong. He sells thousands of books world wide. And makes thousands of dollars a month from this one simple idea. In fact, business has been so good that he has written another book. This one is called, "Me and Mama." It's also for sale in a special room in the One Book Book Store. It's called the Other Book Book Store.
What I want you to realize is that you, your life story or your life's expertise have market value. It may have enough market value to support you for life.
Turn your life story into money....even if you've been a miserable failure.
Almost all success books start off with a miserable failure. The author tells how he or she used to be fat, poor, ugly, unhappy, lonely, addicted and through some miracle, will power or new found knowledge was able to overcome failure and rise to the heights of success. Let me give you some pretty impressive examples,
Author Title Subject
Tony Robbins Unlimited Power Success
Susan Powter Stop the Insanity Diet
John Bradshaw Homeward Bound Self Esteem
And the list goes on and on. Each of these info-preneurs used the story of their rise from the ashes of failure to create an information empire. Each of them now produces books, seminars, newsletters, tape programs, video courses, speeches, consulting relationships and infomercials. They turned their failure to success story into millions of dollars.
Everything that has happened to you, good or bad, has cash value.
Do you ever wonder how those famous stars on those diet commercials are able to take the weight off and keep it off? How do they do it? Where do they get the will power to lose all that weight and keep it off? Think! If someone offered your a half a million dollars to do a diet commercial, wouldn't you be able to find the motivation somehow?
Now take this to the next logical conclusion. What if someone offered you ten million dollars to turn your life around right now. How much would it take for you to be motivated to perfect your relationships, to get in shape, to get your financial act together, to be a top salesperson, etc. What if you decided that YOU ARE THE BEFORE AND AFTER STORY? Fix yourself then you, too, can market your new-found "know how."
You don't even need a unique, new system. It can be old knowledge, repackaged and remarketed in new ways. Look at all the diets out there. There are only 3 variables in the diet game: food, exercise and mental attitude. Susan Powter, in her hugely successful diet infomercial and book, "Stop the Insanity!" doesn't teach anything new. She teaches old stuff in a unique way. And MAKES TENS OF MILLIONS OF DOLLARS DOING IT!
The formula is pretty simple:
Identify a Core Human Desire/Need
Find new technology for solving this Core Desire/Need
and/or
Find a new way to market to this Core Desire/Need
Let's look at Tony Robbins. Why is he so successful? He has identified a core desire/need (The need to achieve success. ) He applied a new technology (Neuro-Linguistic Programming). He used himself as the BEFORE and AFTER story. He used a new way to market (Infomercials). And the rest is history.
Another absolutely great collection of ebooks, if you would like to research the product market, or perhaps retail them yourself, can be found online at :
I highly recommend it.
You don't have to do it on such a grand scale. You can be like Walter Swann and his tiny One Book Book Store. The point I'm trying to make is that one mediocre idea with some good marketing power can generate a lifetime stream of cash flow. And with some luck can turn into millions of dollars. Everything in your life has value. The failures. The successes. It's all part of the equation.
And if you want to get paid millions of dollars....start trying out how to turn your life around now and then tell the rest of us how you did it.
My story: How one simple idea grew into a billion dollar business.
The above formula is exactly the same one I used to take in over a hundred million dollars over the past 20 years. I wanted to become successful...to be wealthy. So I applied myself to real estate in the late seventies after I got out of college with only a few hundred dollars in my pocket and no job. In a few short years I had make a lot of money in real estate. I started sharing some of my ideas with friends and they were very interested. They started using my ideas and began making a lot of money. I wondered if anyone else might be interested and ran a small classified ad in my local newspaper. It offered to teach them
How to Buy Real Estate with Little or No Money Down.
How to turn you expertise/passion/hobby into lifetime streams of cash flow.
Now, with all of this talk of the billions being spent on the super information highway, you might be a bit intimidated. You might wonder how "little old you" can compete with the big boys. How can you sell your ideas, you life's expertise in the face of the media moguls? Fact is, anyone with a good idea, persistence and some savvy can make a million dollars selling information. You don't need a huge advertising budget and a staff to spend it. All you really need is
An interesting story
or
An expertise that people want
and
A powerful marketing plan
The Book Within: Everyone has at least one good book in them
It is my firm belief that everyone...including you....has a least one good book in them. When you've finished reading this special report, you'll realize that you have enough information and experience in your head right now to turn into a lifetime stream of income. You have a book in you that is just waiting to be unleashed.
With some proper positioning, your book can become the cornerstone of an information empire. An information empire? Yes. And I'm going to prove it to you.
The next time you wonder whether "there's gold in them thar hills," remember the example of 75 year old Walter Swann from Arizona. A few years ago he wrote a book about growing up in Arizona with his brother, Henry. He called his book "Me and Henry." Sounds like a money making title, doesn't it? But no publisher would publish it. So he published it himself. But no book store would buy it. So opened his own book store. But his book store is unique. It only carries one title.....that's right, "Me and Henry." He calls it the One Book, Book Store. The only book you can buy in his book store is "Me and Henry." Dumb idea, right? Wrong. He sells thousands of books world wide. And makes thousands of dollars a month from this one simple idea. In fact, business has been so good that he has written another book. This one is called, "Me and Mama." It's also for sale in a special room in the One Book Book Store. It's called the Other Book Book Store.
What I want you to realize is that you, your life story or your life's expertise have market value. It may have enough market value to support you for life.
Turn your life story into money....even if you've been a miserable failure.
Almost all success books start off with a miserable failure. The author tells how he or she used to be fat, poor, ugly, unhappy, lonely, addicted and through some miracle, will power or new found knowledge was able to overcome failure and rise to the heights of success. Let me give you some pretty impressive examples,
Author Title Subject
Tony Robbins Unlimited Power Success
Susan Powter Stop the Insanity Diet
John Bradshaw Homeward Bound Self Esteem
And the list goes on and on. Each of these info-preneurs used the story of their rise from the ashes of failure to create an information empire. Each of them now produces books, seminars, newsletters, tape programs, video courses, speeches, consulting relationships and infomercials. They turned their failure to success story into millions of dollars.
Everything that has happened to you, good or bad, has cash value.
Do you ever wonder how those famous stars on those diet commercials are able to take the weight off and keep it off? How do they do it? Where do they get the will power to lose all that weight and keep it off? Think! If someone offered your a half a million dollars to do a diet commercial, wouldn't you be able to find the motivation somehow?
Now take this to the next logical conclusion. What if someone offered you ten million dollars to turn your life around right now. How much would it take for you to be motivated to perfect your relationships, to get in shape, to get your financial act together, to be a top salesperson, etc. What if you decided that YOU ARE THE BEFORE AND AFTER STORY? Fix yourself then you, too, can market your new-found "know how."
You don't even need a unique, new system. It can be old knowledge, repackaged and remarketed in new ways. Look at all the diets out there. There are only 3 variables in the diet game: food, exercise and mental attitude. Susan Powter, in her hugely successful diet infomercial and book, "Stop the Insanity!" doesn't teach anything new. She teaches old stuff in a unique way. And MAKES TENS OF MILLIONS OF DOLLARS DOING IT!
The formula is pretty simple:
Identify a Core Human Desire/Need
Find new technology for solving this Core Desire/Need
and/or
Find a new way to market to this Core Desire/Need
Let's look at Tony Robbins. Why is he so successful? He has identified a core desire/need (The need to achieve success. ) He applied a new technology (Neuro-Linguistic Programming). He used himself as the BEFORE and AFTER story. He used a new way to market (Infomercials). And the rest is history.
Another absolutely great collection of ebooks, if you would like to research the product market, or perhaps retail them yourself, can be found online at :
I highly recommend it.
You don't have to do it on such a grand scale. You can be like Walter Swann and his tiny One Book Book Store. The point I'm trying to make is that one mediocre idea with some good marketing power can generate a lifetime stream of cash flow. And with some luck can turn into millions of dollars. Everything in your life has value. The failures. The successes. It's all part of the equation.
And if you want to get paid millions of dollars....start trying out how to turn your life around now and then tell the rest of us how you did it.
My story: How one simple idea grew into a billion dollar business.
The above formula is exactly the same one I used to take in over a hundred million dollars over the past 20 years. I wanted to become successful...to be wealthy. So I applied myself to real estate in the late seventies after I got out of college with only a few hundred dollars in my pocket and no job. In a few short years I had make a lot of money in real estate. I started sharing some of my ideas with friends and they were very interested. They started using my ideas and began making a lot of money. I wondered if anyone else might be interested and ran a small classified ad in my local newspaper. It offered to teach them
How to Buy Real Estate with Little or No Money Down.